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Monument is an e-commerce website specialized the sale of sport gear and equipment. It especially targets customers focused on recovery items and tools to push one’s limit, which a common issue most of its customers face.


Brand Identity Development

Product Design (UX/UI)

Advanced Prototyping

Design System

Branding & Aesthetic

For this project, Kayen Peppa offered two main design directions that showcased and emphasized in greater details the characteristics of the different product offered. While keeping the original logo, it was able to create a whole branding system with personality that adequately reflected the company’s vision and goals.

UI & Aesthetic

The result was a fusion of both original options presented to the client who was able to select preferred elements from each option and combining into a new and improved website that was not only more aesthetically favored, but also improved on the overall main objective which was to optimize the user experience.

The User Journey & Experience

Kayen Peppa was tasked to facilitate the user journey and experience by allowing the users to quickly and efficiently find the appropriate products based on their own individual needs. The goal here was to simplify the browsing experience (both on desktop and mobile) by making it more fluid and simpler, while keeping the necessary description of the different items.

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Brickell Plaza, FL 33131

+1 (786) 972 4860

Julien Gray

Senior Product Designer

Client Testimonials
"Julien was very responsive to our communications and flexible with meeting availability. Took our project requirements and delivered exactly what we were looking for. I enjoyed working with Julien and will likely work with him again when the opportunity arises."
Freddy Shamoon
"As always, Julien is not only creative, but quick, reliable, and responsive. He manages to take our vision and run with it with very little direction, and the result is always exactly what we're looking for. We'll be working with him again!"
Jordan Scheffler
"Julien is a great asset to any company or project. He was able to quickly get familiar with our company and hit the ground running to build a design system using Figma. He was able to complete projects on time and with little oversight. I wouldn’t hesitate to recommend Julien for any product design project."
Chris Tanzi
"Julien is a super smart and talented creative director. Appreciated his time and expertise. We'll look to connect again for a large project."
Howard Daniel
"Julien continues to do an excellent job for us. We have used him on several design projects and he continues to impress!"
Collin David
"We hired Julien with the intent of creating a new UI design for a mobile app from scratch. He was able to work at our budget, and met deadlines. Great work, and we will be using him regularly as our team designer as much as possible in the future!"
Thomas Tovin
"This is the second project we've worked on with Julien and he has been absolutely wonderful to work with. He is communicative, professional, flexible, and talented! We look forward to offering him more projects in the future and to continue working with him for any of our interactive design needs."
Gina Gardner
"Julien was really great to work with. He started the relationship off on the right foot by scheduling a call to really understand our goals and objectives with the project. He communicated well and had a great finished project. I would hire Julien again."
Annie Robert